GUD (Grazer Uni-Druckerei)
GUD offers a rare combination of high-quality printed materials and in-person consultation. Together, we completely revamped the previously outdated online store, delighting customers and easing the workload on staff.
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Printing made easy.
Format, paper, binding style, finishing (?), overprinting (?!) – print products can be complex.
We have designed the ordering process so that customers can easily and clearly configure their product – with explanations and reassurances throughout the ordering process.
The result is a seamless experience that translates the complexity of custom print products into a clear, intuitive interface.
It doesn't get any more personalized.
An online store for printed products has a unique requirement: no two products are alike. Instead of managing SKUs – as is usually the case – entirely new product variants are generated for every order.
For this reason, we have expanded the underlying Shopware e-commerce system to introduce completely custom product management.
This gives GUD the freedom to design a store that adapts to its needs – rather than the other way around.
You want to know more?
We are here for you!